Memorandum is document with essential company information: logotype, address, telephone, web address, IBAN, OIB… with text printed on it afterwards.
It’s used as background for printing official documents such as offerings, invoices, letters…
Besides official communication amongst business subjects, properly designed memorandum can be used as form of marketing utilised for brand promotion. Fine quality printed memorandum and special paper signals enthusiasm and success. It elevates company image above competition and gives impression of company that takes care about professional image.
Letters printed on memorandum evoke professionalism, and imply that company is renown and that it takes care about itself and clients. As business card represents person, that’s how memorandum represents company.